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| First infomation Exhibits & Target Visitors Visitor Promotion Participation fee & Display Package Contact From |
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| Interior Lifestyle – High-Profile International
Trade Fairs for the Japanese Home Interiors Market |
| Recent reports indicate that the Japanese market is showing signs
of recovery, and the growth in imports of interior design products,
e.g. furniture, textiles and accessories, is being put down to major
changes in the Japanese lifestyle according to a report by MIPRO (Manufactured
Imports Promotion Organization). These changes have seen an increased willingness on the part of the Japanese public to spend more money on home interior products, particularly designer creations, because these are perceived as the means to express lifestyle aspirations. And here, price is rarely an issue. |
| How can you capitalize on this trend? The answer can be found at
Interior Lifestyle, the only trade show in Japan focusing on lifestyle
and designer interior products. And since about 60% of the exhibitors
come from outside Japan, the show has a high international profile.
Visitors come to this event to find new ideas and inspirations for
home interior products. If you're thinking about entering the Japanese market, the second-largest market in the world, Interior Lifestyle is the place to come. |